Untitled London
Untitled London
An idea sparked during a university class, became one of Yasmin’s first collaborative project in the music industry. In 2022, Untitled London was co-founded by Yasmin Mack & Paul Howard.
Untitled MGMT fostered a roster of 7 diverse artists and focused on developing new and existing artists to reach their full potential.
During her time at Untitled, Yasmin has build the company from the ground. Creating a vision, nurturing ideas and planning the future strategically. She has also collaborated on the Handbook for Untitled MGMT, as well as the parent company Untitled.
Yasmin has also fulfilled the role of Head of Artist Management. Overseeing the development of all artists, as well as managing 3 artists herself. Her role also included planning content days for both the companies social media and the artists, as well as supporting the CEO in daily admin tasks to keep the business running smoothly.
Her most notable achievements during that time was signing artist Alex Hopkins and growing the following Untitled social media account to over a 1000 follower in the matter of weeks.
Yasmin’s Contribution & Influence
Untitled Memories.
Untitled Content Day 2024.
Artists
Chimz, NEUSHA, Viviana Cruz, MVMNT, Jodie Woods
Date
18/02/2024
Additionally, Yasmin has ensured the day is running smoothly by ensuring the schedule and time lines are hit. As well as ensuring the artists health and well-being is prioritised by setting regular breaks.
For the content day, Yasmin has planned short form videos, challenges and content for both artist and the company. The purpose was to boost the artists exposure and introduce them to the companies social following.